Category Archives: Moschino

Moschino Pink Fresh Couture ~ new perfume

Moschino Pink Fresh Couture

Moschino has launched Pink Fresh Couture, a new flanker to 2015’s Fresh Couture

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Perfume prints from Moschino, Versace & Lanvin

Moschino perfume print one piece

From Moschino, a perfume print one piece: “Black perfume print one piece from Moschino featuring a scoop neck, a sleeveless design and an open back.” $290 at Farfetch. This print can also be found in a blouse, satin dress ($1595 at Nordstrom), sweatshirt, cardigan and pants…

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Moschino Fresh Couture ~ perfume review

Linda Evangelista for Moschino Fresh Couture

I wanted to evoke the iconography of the most mundane and common of all household cleaners. Fresh captures the irreverence of the brand, arching back to Franco Moschino’s first fragrance ad of the model sipping a perfume from a straw stuck in the bottle. — Moschino Creative Director Jeremy Scott1

Moschino’s new Fresh Couture is being billed as a “surprising and ironic” fragrance, and hey, just think of all the surprise and irony (and sure, irreverence, why not) you could pack into the Windex-inspired bottle! The possibilities were endless. The irony here, though, is that the juice hews as strictly to the basic tenets of modern mainstream perfumery as any you might find on the counters at Macy’s, and indeed you would not so much as raise an eyebrow if you smelled it being sold under some other, less irreverent brand name, like Calvin Klein or DKNY or even Paris Hilton. In that case of course the bottle would not look like Windex, and the PR would be all about sensuality and strong, multi-faceted women, and the commercial would feature plenty of writhing and/or the clothing and cars and accoutrements of the 1%. Instead, we have Linda Evangelista doing a 1950s housewife,2 but either way, in the end, you get the same mix of sweet berries and non-descript florals. Surprise!

Fresh Couture, the juice, mind you, is just fine…

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The Candies 2015: The Very Best and Very Worst Perfumes of 2015

How is it the end of 2015 already? Seriously, I feel like things were only getting started! Anyway, seeing as it is very nearly the end of the year it can only mean one thing: The Candies! That’s right, it’s … Continue reading Continue reading

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Candy’s Christmas Gift Edit: Quirky Perfume Gifts

This is my fourth gift guide this Christmas season and you would be forgiven for thinking that this means that I, myself am quite organised with my Christmas shopping this year. Well, my friends, you would be as wrong as … Continue reading Continue reading

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It’s fresh

Linda Evangelista for Moschino Fresh Couture.
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Domestic Chic – MOSCHINO Fresh Couture Perfume Review

It’s time to put on the Marigolds and start scrubbing because the new fragrance from MOSCHINO is here, and it’s very much channelling spring clean couture. The concept of this eye-catching new scent, the superbly named ‘Fresh Couture‘, is an … Continue reading Continue reading

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Fabulosity totally included

No, it’s not about perfume, but I’d hate for anyone to miss the news. The Moschino Barbie will be for sale at Net-a-Porter later this month, at about $150, along with a “human-sized” capsule collection (items $225 – $1,595). More below the jump.

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Moschino Fresh Couture ~ new fragrance

Linda Evangelista for Moschino Fresh Couture

Moschino will launch Fresh Couture, a new woody floral perfume for women. Fresh Couture is fronted by model Linda Evangelista…

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Moschino Fresh Couture

moschin-fresh-co-2-s

Three of the items from the Moschino Spring 2016 capsule collection. At left, the Fresh Couture Eau de Toilette short dress, $415, and the Fresh Couture backpack, $795. At right, the Fresh Couture phone case, a more reasonable $95, but already sold out. All sold at Moschino. (The actual Eau de Toilette is rumored to follow, or else it’s all an elaborate joke, who knows…)

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